by Mark | Oct 6, 2021 | content marketing, Platform Messaging
Small business (SMB) owners can create quick quality digital content even if they don’t consider themselves to be writers or “media types.” The irony is that as an SMB owner, you are better at creating high-quality content than you think. After all,...
by Mark | Jun 24, 2021 | Platform Messaging
In order to create engaging content on your website, it’s vital to give your customer what they want. And odds are, you’re making assumptions, or guessing, or both. For example, if you’re a Software Developer or a SaaS (Software as a Service) company, you...
by Mark | May 8, 2021 | Platform Messaging
Content marketing ideas are the lifeblood of any solid marketing plan. Everything good begins with a good idea. If you think you don’t need more good ideas – that what you need is better implementation – you’re still saying you could use some...
by Mark | Apr 5, 2021 | content marketing, Platform Messaging
The job of marketing and sales is to be a decision enabler for the customer, and teaching is the method. Marketing and selling have changed dramatically for businesses. Gone are the days when the salesperson was the primary source of information that customers relied...
by Mark | Jul 25, 2020 | Blog, Platform Messaging
When I left a global logistics company (UPS) in August of 2018 and pivoted to a content marketing and copywriting career, I thought I was done with logistics. Turns out I needed to get back to my roots in order to get my creative game on. For most of my adult life (I...
by John | Feb 14, 2020 | Inbound Marketing, Platform Messaging, Platform Tools, SEO, website design
We get a lot of web design questions from our clients and people who call Platform Creator. Where do I start? Do I need several different domain addresses? What is web hosting? If you have a business in Dallas, Fort Worth or any metro area, chances are there is a...
