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Use these Website Homepage Ideas to Create a Warm Welcome

Use these Website Homepage Ideas to Create a Warm Welcome

by Mark | May 18, 2022 | Copywriting, website design

These website homepage ideas will help optimize one of the most visited pages on your site—the homepage. Get it right, and your visitors will feel welcomed and eager to engage. But, on the other hand, if you miss the mark, you may as well be writing Lorum Ipsum....
3 Critical Questions that will Improve Your Writing Skills Right Now

3 Critical Questions that will Improve Your Writing Skills Right Now

by Mark | Nov 19, 2021 | content marketing, Copywriting

So, whatever you might think of the Space Cowboy, Jeff Bezos, he put a brilliant practice in place when he ran Amazon. And it provides some clues as to why you should improve your writing skills right now. First, he banned PowerPoint. Instead, when there’s an...

Interview with Jaime Jay on “How to Create a TRUE Platform…”

by Mark | Aug 7, 2020 | Copywriting

Recently our copywriter and co-founder, Mark Modesti sat down with Jaime Jay to talk about platforms and copywriting….   Some of the questions we answered:   What is copywriting and what’s so interesting about it? What are some tips and...

Why You Don’t Need to “Find Your Voice”

by Mark | May 9, 2019 | Copywriting, Platform Messaging

There are two kinds of platforms, one is the digital form, as in software like WordPress, twitter, Facebook, etc. The other is more conceptual and harder to define. Basically it’s the body of thought – principles, objectives, and discussions that you use to...
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